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Shake Shack Opens on Upper West Side

Shake Shack opened on the Upper West Side Monday night. Located across the street from The American Museum of Natural History at 366 Columbus Avenue where a short lived Cajun restaurant replaced the Museum Cafe that was there for years. It is a great location practically across the street from my office at 329 Columbus Avenue.

The Hamburger and fries I had yesterday were delicious. Maybe I'll try the Hot Dogs today. According to the menu a portion of the proceeds will go to the Museum of Natural History.

Shake Shack is a modern day "roadside" burger stand acclaimed for its delicious burgers, hot dogs, frozen custard, beer, wine and more. I've passed the the original Shake Shack in Madison Square Park many times but never ate there because the lines were to long.

The Upper West Side Shake Shack was designed by Denise M.C. Lee and James Wines of SITE Environmental Design. Their challenge was to take an existing restaurant space and to transform it into the feeling of an urban version of a roadside shack.

The Upper West Side menu features all the original Shack favorites, plus a selection of concretes geared towards Shack's new neighborhood: Shacky Road (Chocolate custard, Valrhona chocolate crunchies, marshmallow and almond), Upper West Slide (Vanilla custard, strawberry puree, fresh banana and shortbread cookie), and Natural History "Crunch-stellation" (Vanilla custard, malt, Valrhona chocolate crunchies, caramel and hot fudge) An expanded beverage menu includes Abita Root Beer on tap, Brooklyn Brewery's Shackmeister Ale, local seasonal draught beer and a great value wine list featuring Shack Chard and Shack Shiraz, two new wines blended just for Shake Shack by Marquis Philips.

For the Upper West Side location, a "C-line" will allow guests to fast track their orders for all cold items, including take-away pints of Shake Shack's dense, creamy frozen custard.

Shake Shack will be open 7 days a week from 11 AM to 11 PM

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