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NYC Attracted 50 Million + Tourists in 2011


(Photo Credit: Edward Reed)
City Expects to Welcome 50.2 Million Visitors by the End of 2011, Breaking Record One Year Ahead of Schedule.

City to Generate a Record $32 Billion in Visitor Spending and $48 Billion in Economic Impact by Year’s End.

New York City will reach 50.2 million visitors by the end of 2011, achieving the goal of attracting 50 million visitors by 2012 one full year ahead of schedule. Throughout 2011, the City maintained its position as the number one city destination and overseas destination in the United States. 

New York City continues to hold its position as the number one port of entry for the U.S. and the number one U.S. destination for overseas travel with approximately one out of every three visitors to the U.S. visiting the five boroughs. 

Mayor Bloomberg presented the Johnson family from Lichfield, England with a “golden ticket” to New York City and named them the honorary 50 millionth visitors to New York City. The announcement was made in iconic Times Square – the crossroads of the world – as video screens flashed “50 million” and more than 100 members of the tourism industry joined to celebrate the historic moment.

Since 2006, New York City has continued to increase its market share for all inbound international travel to the U.S. growing from a 28 percent market share to a nearly 33 percent market share for 2010. Each additional share point captured by New York City accounts for approximately $600 million dollars in spending to the five boroughs. 

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